Store Locator

Wycon Magazine

Lip Combo Mania: il trend labbra 2025 che trasforma il make-up

Lip Combo Mania: The 2025 Lip Trend That's Transforming Makeup

In the beauty landscape of 2025, one obsession dominates social media and the runways: lip combos . On TikTok, Instagram, and backstage at fashion shows, people are experimenting, mixing, and layering—pencils, lipsticks, glosses, and different finishes to achieve unique shades, surprising volumes, and sophisticated textures.

Read more

Wycon alla Milano Beauty Week 2025: la bellezza autentica conquista il cuore di Milano ✨

Wycon at Milan Beauty Week 2025: authentic beauty conquers the heart of Milan ✨

Milan Beauty Week confirms its position as a key event for the sector, a moment of exchange that fosters the emergence of new ideas and perspectives.
Wycon participated in the 2025 edition with the Beauty Cube Experience , bringing a format that puts creativity and innovation at the center as growth drivers for the entire industry.

Read more

Come applicare il blush liquido per un effetto bonne mine naturale e a lunga tenuta

How to apply liquid blush for a natural, long-lasting healthy glow

Liquid blush is the secret to a fresh, glowing complexion. Discover how to apply it best for a healthy glow that lasts all day.

Read more

Radiant Stick Luminous Concealer: il nuovo alleato per uno sguardo fresco, levigato e radioso

Radiant Stick Luminous Concealer: the new ally for a fresh, smooth and radiant look

Radiant Stick is the new WYCON stick concealer: creamy texture, glowing finish, and zero flaws. It covers, illuminates, and blends in like a second skin.

Read more

Skin-first: il ritorno del make-up che si fonde con la pelle

Skin-first: the return of makeup that blends with the skin

The 2025 makeup focuses on the skin: light textures, sheer foundations and natural luminosity for an authentic and minimal glow effect.

Read more

Correttore in stick: come usarlo al meglio per coprire, illuminare e uniformare il viso

Stick concealer: how to best use it to cover, highlight, and even out your face

A guide to using a stick concealer: targeted coverage, smooth skin, and zero flaws in a single step. The secret to fresh, long-lasting makeup.

Read more